From a proven business model to an operating presence abroad.
ORDO 3 develops franchise, licence and partner systems and leads market entry across the EU, DACH, Adria and the Gulf. From the assessment of the model to an established company and an operating unit.
Request a 45-minute introductory callEvery engagement personally led by Dr. Edith B. Steiner.
partners, expansion into three markets, 24 months
from one unit to partners and master partners in several markets
from no EU presence to company, permits, team and an operating unit
Team experience from previous projects. Names and details in conversation, with the client's consent.
Companies that expand through business partners face two difficulties.
The first is that the business model is not ready for expansion: it is not documented, not repeatable and not economically proven for a partner. The second, more common and less well covered, is that the parent company does not know how to document and transfer its know-how to partners, and does not know how to manage a partner network when partners deviate from the standards.
Franchising is the business model that has solved repeatability through independent partners most systematically. We apply that know-how to licence agreements, distribution, joint ventures, own business units in foreign markets and subscription platforms as well.
We work for companies with at least one business unit or solution that demonstrably works and a person who will lead the expansion, including companies that are not interested in franchising and want to expand abroad exclusively with their own units.
Two directions of expansion.
Into the European Union from the Gulf and the non-EU Balkans. Out of Adria and DACH into foreign markets. In both directions the work ends with an established company and an operating business, not with a strategy.
Four groups of programmes, depending on where you are.
Build and Launch
The business model works; the franchise system and partners do not exist yet. Franchise Development Program, Franchise Launch Program.
Operate and Repair
Partners exist; the network or some partners are not performing. Network Operations and Support, Network Health Check and Turnaround.
International Growth
Entry into a foreign market, through a partner or with an own unit. EU Market Entry Program, Platform Partnership Program.
Investor and Institutional
Fund, buyer, seller, government or agency. Network Due Diligence and Exit Readiness, National Franchise Export Program.
Where we operate.
Delivery
Vienna. Project lead, specialist partners for system development, documentation and economics.
Local associates
The Emirates and Pakistan. Access, support and market knowledge. Responsibility remains with ORDO 3.
Counsel and authorities
Lawyers, notaries and accountants in the target jurisdiction, coordinated by us. Approvals rest with banks and authorities.
Legal entity
Ordo Three LLC, Delaware, United States. Contracting party for every engagement.
What every engagement delivers.
Fixed scope · Fixed price · Written assessment · Action plan
We do not sell documents; we sell decisions and delivery. Every service has a fixed price, deadline and scope defined in advance, and closes with written findings, a risk assessment and a proposed action plan that you can carry out yourselves or with us.
The first conversation is without obligation and takes 45 minutes.
Within five working days we prepare a proposal for a Focused Engagement or a programme, with scope, deliverables, deadline and a fixed price. The price is fixed, by work package, and is reduced only with a proportionate reduction in scope, a longer deadline or a larger contribution by the client.